We would like to offer you this unique opportunity to join us for IE Admissions Day Houston. The event is open to IE University candidates as well as MBA & Master candidates who have completed their Online Application and want to expedite their admission process*.
The event will include a workshop led by IE Professor Juan Jose Delgadoentitled Does Video Reign Supreme in Influencer Marketing, to give you the feel of what a real-life class would be like at IE. You will also be able to learn more information about IE and ask any questions you may have about the application process, program format, fees, financial aid, living and studying in Madrid. This will also give you ample time to meet with our local team and prospective students.
*For those students who have completed the Online Application and paid their admission fee, they can continue onto the next admission phase that same day. These candidates will have the opportunity to finalize the admission process in one day by taking the Admission test and completing the personal interview with one of our Admissions Directors.
The agenda of the day will be the following:
Schedule of Events
9:00 - 11:00 Admissions Test*
11:00 - 12:00 Workshop - The New Digital Ecosystem
12:00-13:00 Networking Lunch
13:00 - 15:30 Admissions Interviews (specific time slot given upon registration)
*Admissions Test and Interviews only for Candidates who have submitted their admissions application by by February 5th.*
About the class:
We are living in the digital era. Millennials and Centennials are the customers of the near future. How to connect emotionally with them in a society exposed to millions of stimuli? Video marketing is the best way to influence customer behavior.
With diverse experience in marketing and customer innovation, Juan Jose will explore the new digital ecosystem which has made video influencer the top priority in marketing campaigns. Embark on an intimate conversation with JJ as he explores how video influencers and video marketing are increasingly more important in building and maintaining a loyal customer base.
