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Google Adwords Essentials to Create a Video Ad / Online Commercial Kansas City EB

Zarlun Institute
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Endorsed by Curators:
Feb 10 10:00AM - 11:30AM

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Topic:Google Adwords Essentials to Create a Video Ad (Online Commercial)

Allow your video/online commercial to appear while prospective customers are searching for your products, services, business or event. Gain more website traffic and/or increased awareness for your products, services, business or event.

Google functions are updated frequently, and we incorporate changes into our courses.

  • This course is designed for busy individuals who need online marketing solutions without investing a lot of time.
  • You will learn and apply immediately.
  • By the end of this course, you will have a finished product saving you tons of money.
  • Capture a busyaudience that is searching for your product or service by creating a videoadvertisement that appears in search results.
  • Increase your sales, draw more traffic, and allow your website to rank in the search engines.
  • This course is a plus for someone who is working with a low budget.
  • We offerlive demonstrations and a videos library. If you like learning hands-on, then you will benefit from this course.
  • The live course is structured in a step-by-step advertisementcreation order. This makes it much easier to retain what you learn.
  • We also use non-technical jargon. It's easy to understand and grasp the concepts.

Topics Covered:

  • Video Ad Formats
  • Bidding
  • Budget
  • Campaign Schedule & Delivery Method
  • Campaign Subtypes
  • Ad Schedule & Delivery Methods
  • Networks
  • Locations & location options
  • Languages
  • Devices
  • Frequency capping
  • Ad Header & sub-headers
  • Targeting 9

General introduction, and covered in full detail in future advanced courses:
Ad Extensions

Offered in future advanced course:
Coding for Remarketing

Suggested Audience:

  • Beginners to Google Adwords

  • Small Business Owners

  • Startups

  • Anyone who is new to online marketing and need the essentials to get started on Google Adwords.


You will need to create or use an already created video that is uploaded to YouTube. We have a dedicated team who can help you if would like for us to create your video or teach you how to do it. Click here to request help. If you are a MAC user, we offer another course that teaches you how to create your online commercial / video for YouTube. Click here.


Our instructor(s) have mastered internet marketing and Google certification courses. Our instructor(s) are led by a Director with 10 years of technology experience and a Masters of Science in Internet Marketing.

Dates & online class time:
Offered Daily

Other classes we offer:

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Credits: & Google Adwords
Disclaimer: We are not affiliated with Google. We have completed their certification courses and have helped small businesses throughout the USA with online marketing needs since 2011.

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